SyncShow B2B Marketing Blog / Lead Generation (9)

3 Steps to Showcasing Expertise to Your Buyers

So you want to be seen as an expert in your industry, and don’t we all? In today’s world of constant noise and technology it’s hard to have your business stand out against the others. Your current customers and potential buyers are inundated with a constant stream of information and a …

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The Internet Evolution: Are you a Digital Dinosaur?

Before you jump into building your web strategy, you first need to look at where the Internet is going and where it has been. Since the proliferation of the Internet, the way we communicate has changed drastically. As marketers, we too have changed the strategies, tactics and technolo …

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5 Quick Improvements To Create Web Development Fireworks

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I recently saw a list of a few simple mistakes that even the best website designers make that can greatly affect a visitor’s experience. This brought back the memory of some of the mistakes I have seen (and made myself) that affected a website’s performance. Here is my short list of w …

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5 Reasons Why Some (Think) Content Marketing is World Class Crapola

Content Marketing Sucks It's hard work. It gives away your secret sauce. It is nothing more than marketers renaming "marketing." The cost per lead is higher. It requires organizations to focus on time-sucking relationships rather than one-and-done transactions. It quickens the speed o …

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Speaking of Inbound Marketing and eCommerce (Press Release)

For Immediate Release May 29, 2013 Chris Peer, President, SyncShow Interactive, to speak on "Lead Generation Strategies for Tech Firms."

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(PDF) Back to Basics: Facebook’s EdgeRank Algorithm for SEO

Facebook is a relatively simple social media platform for personal and business use. Since most people have a personal profile, they know how to create a post, check their News Feed, or comment on a picture; however, this is not enough for effective business use. Facebook business pag …

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(Quick How-To) eCommerce: Pricing vs Profit, Win The Price War

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eCommerce: Pricing vs Profit, Winning the Price War So how do you make profits in eCommerce when your competition is selling the same product at or below acceptable profit margins? Many etailers sell products manufactured by third parties and are faced with a difficult dilemma when it …

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