10 Tips for How to Make Email Marketing Work for Your Company
by Jenn DePiero on Thu, Aug 28, 2014 @ 11:03
Some people may think that email marketing is a tactic that has become dated and obsolete in the world of social media and increasingly intelligent spam filters. However, email marketing is still an important and vital part of any digital marketing plan and should be incorporated into …
8 “Pinteresting” Ways to Pin Your Brand on Customers’ Wish-lists
by Guest Blogger on Thu, Aug 21, 2014 @ 08:00
Today on our blog, we feature a guest post by Tracy Vides. You can learn more about Tracy in her bio at the bottom of this post. To find out more about guest blogging for SyncShow, click here. Thanks, Tracy, for contributing! We all know Pinterest as this colorful, sometimes confusing …
How to Engage B2B Customers Online
by Nadine Nocero-Tye on Thu, Aug 14, 2014 @ 09:07
The term content marketing has spread like wildfire over the last few years. As a blogger working in the space for the last 5 years, I see it as an amazing validator for what I do for a living, but also as a huge pain in my side. The problem with content generation growing at such a r …
Long Sales Cycle? Shorten It with Drip Marketing
by Nikki Tofalo on Thu, Aug 07, 2014 @ 08:00
“How long is your sales cycle?” It’s a foundational question that we ask all of our clients before we begin working with them. Why? Because it helps us to properly forecast, establish sensible goals, and calculate the ROI of Inbound Marketing. Why Does it Matter? Today, the B2B sales …
8 Fool-Proof Ingredients for Your Landing Page
by Ashley Wilkinson on Thu, Jul 31, 2014 @ 08:00
Four seconds is all it takes. Just four seconds to grab or lose your market’s attention. Some excellent businesses have horrible websites that are badly designed, unorganized, difficult to navigate and just not user friendly. Ultimately, the goal of any website is communication. Every …
Ten Ideas To Clear Your Blogging Writers Block
by Erin Kerrigan on Thu, Jul 24, 2014 @ 08:00
If you’re like many of our clients, you are completely on board with how important it is to keep your content fresh and relevant, so you’re blogging on a regular basis to increase your online clout. (If not… let’s talk!). But, regardless of how fantastic a writer you are, or how often …
How to Write a Long-Form Post on LinkedIn
by Danielle Ellerhorst on Thu, Jul 17, 2014 @ 08:00
LinkedIn Influencers vs. Members In 2012, LinkedIn rolled out an “Influencer” program, in which 500 leading professionals (think Arianna Huffington and Barack Obama) got the opportunity to post longer, blog-type LinkedIn updates on their profile to share industry news and insights. Ot …