6 Best Practices for a Perfect Newsletter
by Lauren Bolmeyer on Tue, Aug 25, 2015 @ 09:31
Many of our clients distribute monthly or quarterly newsletters to their current customers, prospects, employees, and really anyone else who is interested in learning about their company. We’ve seen our fair share of different types of newsletters; some that need some work, and others …
How to Create A Perfect Landing Page
by Ashley Wilkinson on Thu, Aug 13, 2015 @ 04:01
Landing pages are one of the most important aspects of lead generation, however most companies don’t use them to their full potential -- or at all. It’s common to give more attention to the company website. A landing page is critical for your website because it allows for a targeted p …
Design Your Way to More Effective Marketing With Psychology
by Allie Gottlieb on Tue, Aug 04, 2015 @ 02:00
Design and science. In many schools of thought, these are competing ideas: One subjective, the other objective. But when it comes to optimizing your marketing efforts, design can be a science in its own right. Here, we’ll discuss how you can leverage key psychological concepts in mark …
3 Ways Manufacturers Use Classic Marketing As Digital Marketing
by Kasey Doyle on Thu, Jul 30, 2015 @ 10:30
When it comes to manufacturing, traditional marketing methods are still very much the norm. Whether it is sending out direct mail of some kind or going to a trade show, manufacturing businesses are typically stuck in ‘old school marketing’ habits. That’s okay - we know that if you sto …
Value Proposition: Your Number One Asset for Manufacturing Growth
by Chris Peer on Tue, Jul 28, 2015 @ 09:24
As an OEM or contract manufacturer, your buyers are demanding high quality, low price, as well as timely delivery. How many times have you garnered new business from a competitor because they couldn’t deliver on one or more of these important pillars? Worse yet, how many times have yo …
Customer Psychology: How Design Influences Sales
by Guest Blogger on Thu, Jul 23, 2015 @ 09:30
On average, our brain only weighs three pounds and makes up only two percent of our body mass, yet a hundred billion neurons with 100,000 miles of blood vessels and capillaries are pumping a pint and a half of blood through this vital organ every minute of our lives. That being said, …
How to Find Your Dream Social Media Marketing Internship
by SyncShow on Tue, Jul 21, 2015 @ 08:27
What should you (or your child) really be doing (and not doing) to make the most of a social media marketing internship? All the hype these days in the “grown up” world is about internships; getting experience within your desired field in order to give yourself a leg up against the co …