Chris Peer

Chris Peer

Chris Peer is the Owner and President of SyncShow and has 20 years of experience in online marketing strategy, eCommerce and corporate branding. Chris is an outdoor enthusiast, regularly hiking, camping, and scuba diving.

Posts by Chris Peer

The Impact of SEO Local Search on the Warehouse & Distribution Industry

It's been a topsy-turvy couple of years for the warehousing and distribution industry. Container prices dropped. But trucking prices rose. Consumer buying fell due to the threat of a recession. Profitable product channels shifted as buying changed. The supply chain crisis squeezed cap …

Read Story

Transportation Market Downturns: Strategies for Resilience and Growth

We love our transportation clients. They’re the backbone of the supply chain sector. When they have something to say, we listen. So, this blog will answer a question submitted to SyncShow by a Transportation Marketing and Sales Association (TMSA) member.

Read Story

Building a B2B Website that Converts

Imagine your target customer at work. The CEO has asked your target customer to purchase a piece of equipment they’ve never sourced before. What do they do? It's safe to say the first thing they do is an online search for vendors of the machine. In fact, Google reports that 89% of B2B …

Read Story

Phygital Marketing in the Industrial Sector: Optimizing ROI by Blending Physical and Digital Strategies

Once upon a time, marketing leaders in the industrial sector relied solely on personal interactions, printed materials, and physical marketing channels to promote products and build brand awareness. Trade shows and exhibitions provided opportunities to demonstrate machinery and techno …

Read Story

Unlocking Success With a HubSpot Agency: A Guide for Manufacturing Marketing Leaders

In the last decade, marketing and sales in manufacturing have changed significantly. Leaders have adopted new digital marketing, big data, and artificial intelligence (AI) tactics. They use these tactics to improve efficiency, productivity, and quality. There’s now a greater emphasis …

Read Story

Beyond Whack-a-Mole: A Blueprint for Enduring B2B Marketing Success

Imagine a sunny day at the county fair. You're a ten-year-old with a crisp five-dollar bill, torn between a corn dog and the allure of a whack-a-mole game. You vow to nail every one of those moles each time they pop their heads out of their hole and win the giant stuffed bear. Of cour …

Read Story

Maximizing Sales Enablement for Industrial Companies

The sales environment for the industrial sector has changed significantly over the past decade. This is due to technological advancements, shifts in buyer behavior, and broader economic and market trends. Industrial companies have embraced digital channels. Many have established an on …

Read Story

Subscribe by email